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MANAGE THE UPS AND DOWNS OF STARTUP LIFE

Startup know-how for early stage founders. 5 minutes of actionable advice every fortnight.

We won't ever sell your data

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Andy Ayim - Founder

'Full of great advice and ideas from people who have walked the walk.'

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Anthony Catt - Founder

'Required reading if you want to make better decisions and avoid common mistakes.'

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Moha Bensofia - CEO

'Marcus has been the most important advisor not only to me but to the Mendi board, and that to me is invaluable.'

Previous posts

A sign of the number 42
DON'T PANIC Jun 22, 2022
Picture of a hand painted in Ukranian flag colours holding a miniature Ukraine
The world on fire: Everyone loses when conflict becomes open Mar 07, 2022
Picture of two VW camper vans, one big, one tiny
Big, small, wider. Are you flexing your strategy? Feb 01, 2022
A half eaten strawberry
Does your strategy have bite ? Feb 01, 2022
A black and white cat
Are you running a Schrodinger start-up? Feb 01, 2022
A man lying on a football pitch
How well are you playing the Status Game? Feb 01, 2022
A child wearing VR goggles
All Hail Zuckerberg, King of Meta Feb 01, 2022
A crowd of people waving their arms in the air
Are you cultivating the right kind of network? Feb 01, 2022
The front of a silver aston martin car
Do you expect me to talk? No Mr Bond, I expect to teach you product strategy. Feb 01, 2022
A historic shot of JFK and his advisers listening to a pentagon briefing
Are you learning the lessons of history? Feb 01, 2022
A medieval countryside scene of fox, deer and horse
Is your business an epic fairy tale or a modern fantasy? Feb 01, 2022
A man peering round a wall holding his hand to his mouth
TOP SECRET: Common story problems (and how to fix them) Feb 01, 2022

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