Pitch like a serial fundraiser with the Ultimate Pitch Deck Playbook

UP AND TO THE RIGHT can give you access to all the insider tradecraft you need to perfect your deck and boost your fundraising chances. It is an essentialtoolkit for all early stage start-ups, in all geographies, up to Series A. You'll also get a free bonus 30 minute call with us to solve any tricky problems.

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No more dodgy decks

Investors receive around 3,000 decks a year. Most of them aren’t very good. That’s one reason why they invest in as many as 1% and as few as 0.1%. They generate 90% of the leads they consider themselves. They hate being sold a pup.

To have any chance of fundraising success, your deck must be amazing and leap out from the slush pile. Our ULTIMATE PITCH DECK PLAYBOOK will show you how to do this step by step and be better prepared for your raise.

ONLY £299 / $399 / €349

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Insider tradecraft to supercharge your fundraising

We know what it takes to raise funding. The businesses we have helped through advisory, being part of their leadership team, or invested in directly, have raised over $990m. We've seen thousands of decks and collaborated with investors who receive ten times more, so we know where mistakes can happen. We've distilled everything you need to know into The ULTIMATE PITCH DECK PLAYBOOK so you can perfect your deck and boost your chances.

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The Ultimate Pitch Deck Playbook

ONLY £299 / $399 / €349

It's the most comprehensive guide out there

This is the pitch deck equivalent of a triple-decker burger with all the trimmings, a large shake, and XXL fries. With onion rings on the side. And a salad to make you feel tip top and tell your Mum about. The playbook includes:

  •  A comprehensive guide to crafting your deck, covering basics, deck strategy, turning it into a story and design
  • 15 in-depth slide guides explaining how to do each well, what investors are looking for, common mistakes and tips and tricks
  • Each slide guide has video and audio
  • 32 original downloadable tools to solve tricky problems that trip up most founders (available in Microsoft Excel/PowerPoint or Google Sheets/Slides), like how to present your business model, or design a compelling value proposition 
  • The tools include the start-up FINANCIAL MODELLER, which will help you to build a robust financial model and model your Ask  
  • Every tool has a comprehensive help guide, so you know how to use them well
  • Extra tip sheets, slides, and variants to cover different start-up stages 
  • A choice of email support programmes to guide you through the process, so you work to your timelines, stay on track, and make rapid progress
  • FREE BONUS 30 MINUTE ADVISORY CALL to solve any tricky problems 

Unbeatable value...

You can spend weeks researching how to do a good pitch deck, dodging the bad advice that's out there.

You can pay an adviser or agency thousands to help you (assuming they know what they're talking about).

And you can copy an old deck or template you find on the web and hope it works.

Or you can use our ULTIMATE PITCH DECK PLAYBOOK to craft a brilliant deck perfect for your business. It includes original tools to solve the problems that ruin most decks.

And it offers unbeatable value:

  • A comprehensive guide to crafting your deck worth £100 / $130
  • 15 in-depth slide guides packed with insider tradecraft worth £300 / $390 
  • 32 original tools to solve common problems worth £1,500 / $1,950
  • A 30 minute advisory call worth £125 / $163
  • Plus loads more help, advice and bonus tips

TOTAL PACKAGE VALUE IS £2,025 / $2,633

YOU PAY ONLY £299 / $399

I Want It All
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'Working with Marcus and Nick has been a magical experience. They've helped me crack my own pitch deck and messaging. They've done the same for startups we invested in. They can do it for you as well.' 

Peet Denny, Founding Partner - Climate VC

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As an angel investor you have the ability to influence and make a real difference with the value you can add. Marcus does this through his startup investments and Nick has added so much value along my journey including through the Thunderdome where I perfected my pitch deck and purpose statement. Big thank you to the U2R team!'

Andy Ayim, MBE and founder of Angel Investing School

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'The team at U2R are the real deal. They have been there and done it. For me that is the type of person I trust to give advice/ guidance, not self appointed experts.'

Scott Wylie, serial founder and CEO of Seven

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32 powerful digital tools to help you perfect your deck

There are 32 totally original pitch tools to help you crack every tricky problem in your deck. You won't find these or anything like them anywhere else. They are packed with insider insights from the team that helped start-ups that raised over $990m.

See the full tool showcase

See which problems they solve

Get top investors and successful entrepreneurs perfecting your deck

Every Ultimate Pitch Deck Playbook purchase includes a free bonus 30 minute advisory call to solve any tricky problems. Customers can book further 1:1 sessions with Marcus Exall, one of the most respected Angel Investors on the planet, and the UP AND TO THE RIGHT team of titans. We can review your deck or financial model, practice your pitch, or troubleshoot anything that is holding you back.

Buy Today
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We're helping more early stage founders succeed by pitching like serial fundraisers

Why you need the insider tradecraft in UP AND TO THE RIGHT's playbooks and tools:

  1. Get unique insights to help you get inside the mind of top investors
  2. Save weeks of research by quickly accessing the most comprehensive and best guidance available
  3. Solve the problems that ruin most decks with original tools and content created by successful investors and entrepreneurs
  4. Prepare better for the fundraising process and strengthen your business with strategic management insights
  5. Access content in multiple ways and formats. Go on a journey or dive in to find the pearls you need.
  6. Get 1:1 support from experts. Every playbook includes a free 30-minute advisory call and every course also includes a deck review.

Not yet ready to take the plunge? Try our Pitch Deck 101

We know some people like to try canapes before attacking the buffet. Try our PITCH DECK 101.

There aren't any tools, but it’s free and will give you some core principles and golden rules to whet your appetite…

Check Out The Freebie